Digital Marketing Specialist

SoftConstruct is looking for a digital marketing professional who will be responsible for developing the strategy used in marketing a company's product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others.


Job responsibilities


  • Define and implement company's internet marketing strategy
  • Search Engine Optimization (SEO)
  • Design, manage and implement company's social media marketing activities
  • Design, manage and implement company's email marketing campaigns
  • Create, manage and track company's internet advertising campaigns (Google AdWords)
  • Monitor and report on internet marketing channels performance
Required qualifications


  • Experience in Digital Marketing and/or Product
  • Strong understanding of digital marketing strategy (Inbound marketing certification is a plus)
  • Experience with SEO, SMM, Content Marketing
  • Experience with context ads (Google AdWords, Bing ads, etc)
  • Experience with digital display ads (Google Display Network, Social Media ads, Programmatic buying)
  • Strong understanding of UX basics
  • Perfect English command


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